Author Jane Farrell Project Coordinator at Seifert Graphics In the transit industry, bus livery design is the icing on the cake. It showcases the transit authority’s brand, while also highlighting the aspects of the local area. All this is wrapped up (pun intended) into one beautiful design that encompasses the entire bus. But then….Sikaflex® That…
Author Max Seifert OEM Account Manager at Seifert Graphics Inc. A question that is asked frequently when comparing paint to vinyl is, “Will vinyl film hold up in the elements?” In the Northeast, the extremes of winter cold and harsh road salt are the main cause for concern. In the South, it is the fear…
Color is everywhere and in the print world it’s everything. It seems there are endless options when it comes to printing colors. To make matters worse, a job often calls for accurate reproduction of color from a variety of printers across multiple materials. Seifert Graphics recently became certified as a G7 Master Grayscale Facility, which…
Unfortunately, after over a year of restrictions, lockdowns, masking, and vaccines, the COVID-19 pandemic is still not a thing of the past. At the beginning of the pandemic in 2020 there was a lot of confusion on what was a requirement and what was optional for messaging on a transit vehicle. Our design team whipped…
A new approach to engaging customers. We as a nation love to swipe a card on that fancy dinner, or click “pay now” on that Amazon order we may or may not have needed. Buying is even an addiction for some. All that excitement, desire, and motivation changes drastically when you start talking about selling…
Ever since the early 90s there was a push in the transit industry for lighter (better fuel economy), graffiti resistant (nasty vandals), and cheaper (we love saving money) plastics for use on the interior of buses and trains. Many of the plastics used today are composed of PVC or acrylics and are textured. Sounds awesome,…
You must be logged in to post a comment.